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Slide 1: As a business owner you have to realize that mobile Internet is growing at an uncontrollable rate, and will soon surpass desktop and laptop computers. As the Smartphone gains popularity local searches become more accessible. The challenge is for businesses to have mobile friendly websites. Currently one half of all local searches are performed on mobile devices. As a consequence business owners have to create mobile websites to meet their clients needs. Smartphone users are surfing the web on-the-go and as a consequence in a very different manner than they would when using their desktop or laptop at home or at the office, sometimes they are multi-tasking and looking for quick information that includes contact information and driving directions. Thus the importance of content that makes it easy for clients on-the-go to find what they are looking for. Desktop websites use lots of images, text, flash and other elements to make it attractive. Users of Smartphones are not looking for all this. The objectives and goals of a mobile website have to be different and have to be thought through. As mentioned above, Smartphone web browsers are on-the-go and multi-tasking, reason why business owners have to provide their visitors with fast and concrete information that can easily be read on a small screen. Goals are always important, but in the case of mobile sites it is crucial that the goal is very well defined and clear, whatever it is - to buy, sign up, visit, reserve, etc. Properly written content becomes crucial at this point. Desktop websites make use of lengthy text to promote their products and services and to appeal their clients and prospects. Mobile sites cannot disregard the importance of content but it has to be written in a way that it encourages visitors to look around and effectively portrait and sell your product or service. Achieving a balance between content, images and design is no easy task, but in order to reach customers doing local searches businesses have to balance and find the winning formula. Content has to include call-to-action information, a great design and content that is memorable and to the point, providing the big picture of why customers should buy from your business and not from the competition. The competition is moving fast and your business cannot stay behind. Mobile sites have to be able to combine your creative side with the functionality of their smartphone device to achieve a great user experience. The Duenitas Digital World is a Miami based marketing company covering South Florida, the Caribbean, Mexico and Central America. The Duenitas Digital World designs beautiful, memorable media and develops original creative solutions. The Duenitas Digital World specializes in internet technologies that will provide longterm solutions to your business. They are able to take the next step for you with a complete online
Slide 2: package that includes your own "Social Networking Suite" and "Smarthphone friendly websites" Website: http://www.theduenitas.com Facebook: http://www.facebook.com/TheDuenitasDigitalWorld Article Source: http://EzineArticles.com/?expert=Joaquin_Duenas ==== ==== What is the problem? Of the millions of websites out there, maybe yours included, the majority cannot be easily read on a Smartphone without pinching and squeezing the content. Most are not designed for a smooth mobile transition from pc/laptop compatible designed website, to Smartphone compatible website. Keep in mind, 80% of people on earth have mobile phones - and 51% of those expect a website to be easily read on their mobile device. Ask yourself...Can they read your company website on their Smartphone while mobile? So what is the solution? It's very simple - Convert your website for a low low payment with high quality results. http://mobilewebsitebuilder.mobilelocalads.ca ==== ====