Slide 1: WDIE
Web 2.0 Emma Duke-Williams
Slide 2: Web 2.0 What do you know already?
Slide 3: “Web 1.0” vs Web 2.0
DoubleClick --> Google AdSense Ofoto --> Flickr Akamai --> BitTorrent mp3.com --> Napster Britannica Online --> Wikipedia personal websites --> blogging evite --> upcoming.org and EVDB domain name speculation --> search engine optimization page views --> cost per click screen scraping --> web services publishing --> participation content management systems --> wikis directories (taxonomy) --> tagging ("folksonomy")
Source: http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html
stickiness --> syndication
Slide 5: What is Web 2.0?
• Collaboration • Sharing • Choice
Source: Slide 15 of http://www.slideshare.net/kmcvean/web-20-the-coming-of-the-storm
Slide 6: Web 2.0
Architecture
AJAX, API, Mashups, Web as a Platform
People
Wisdom of crowds Personalisation Community User Generated Content
Slide 7: Social Networking
Emphasis is on the community Currently very popular.
Slide 8: “Specialist” Social Networking
Eduspaces / Rucku
Elgg powered Individual centric
Ning
Community centric
Slide 9: Facebook.
2004 – “The Facebook” Mid 2005 – Domain bought. Late 2005 – Used outside US, had to have academic email address
Only within same institution
Early 2006 – external to institution September 2006 – any email address Sept 2006-Sept 2007
2,167 % Increase (ComputerActive) 1,800% Increase (Neilsen Netratings)
13th most popular site (users) 3rd most popular (page views) Most popular – password protected site.
Slide 10: http://midnightexcess.wordpress.com/2007/11/23/facebook-member-stats-an-update/
Slide 11: Facebook ....
… and students … and etiquette
Slide 12: Newport University
Slide 13: Business / “Academic” Applications
Slideshare / scribd / Scivee Kolabora
And others!
Slide 14: Web 2.0
Some examples. The Register - Readers’ views.
Slide 15: Discussion Time.
