Slide 1: Introducing AppExchange Mobile
Extend Salesforce and AppExchange apps to handheld devices No Sync: all updates occur in background
Presented by: Ethan Alexander Director, Business Development AppExchange Mobile ealexander@salesforce.com
Slide 2: Mobilizes Salesforce CRM
Assign tasks from the field Log emails and calls Enter activity information Access customer information View, edit create new accounts, opportunities, contacts, etc.
Check/change case status Log new case Lookup solution Log emails and tasks Access customer information View, edit, create new contacts, accounts, roles, etc.
PLUS: Applications you use from AppExchange!!!
“
AppExchange Mobile helps us touch customers in real time, in a much less labor-intensive way – no more lugging laptops into the field. Because we can capture each customer interaction instantly, our CRM solution is richer and more effective. — Business Systems Analyst
”
FFF Enterprises
Slide 3: Introducing:
Create & Publish Run Deliver Globally Integrate Deliver Everywhere
ISV Standards
Secure & Scalable
Think Global, Act Local
Mash-Ups
Mobile
Slide 4: he AppExchange Mobile Directory is Live!
Event Management Real Estate Expense Management Healthcare Human Resource Financial Budgeting Lead Finder Management Order Management Data Quality Market Research Bug Tracking Product Management Channel Fund Over 60 Recruiting Management Mobile Financial Management Reseller Certification Apps Return Authorization Channel Planning Quote Channel Rebates Available Management Campaign Management Price Management Today! Account Management Education Conference Management Employee Performance Sales Compensation Management Vacation Requests Management Document Management Sales Methodology Many others… Credit Management
AppExchange Mobile-Ready
Slide 5: Run Your Favorite On-Demand Apps Everywhere and Deliver them in the most user friendly way
Customize Fields
Customize Applications
Customize Profiles
Customize Layouts
Slide 6: Hanger Increases Sales by 2% with Mobile
“
We needed a mobile CRM system we could launch quickly that would give the group access to a whole slew of data. But the real reason for CRM was to increase the efficiency of the sales process. When I put customer data into the right hands, ultimately I enhance the sale.
— VP National Business Develop Hanger Orthopedic Group
”
Results
2% increase in overall sales Faster sales process
Challenge
Too much time spent filling out sales forms Unproductive reps when out of the office Highly mobile reps
Solution
Desktop and mobile solution for reps Real time access to Salesforce standard and custom fields Deliver real time customer data to reps in the field Salesforce and AppExchange Mobile
Slide 7: How Does it Work Architecturally?
AppExchange Mobile Administrative Console
• • • • Over-the-Air Lifecycle Management Mobile Profile and User Customization Diagnostics Device and User Management
AppExchange Mobile Server
• • • • • Service Delivery Customization Integration Customer Data Management Application Administration • • • • Bi-directional, Differential Synchronization Security/Encryption Metadata Retrieval Hosted Server
Carrier Networks
Devices
Slide 8: Democratizing Mobile Access to the Business Web
Supporting ~95% of the Installed Mobile Market Today
15%
71%
(beta) (in development)
~9%
Others ~5% Mobile Devices OS Installed Base (NA) 2006
Other Platforms
Source: FTN Midwest Securities Research, 2005, Market Share of Mobile Operating Systems
Slide 9: How Customers Can Get Started and Pricing
• Contact your salesforce.com Account Executive (1-800-No-Software) to learn more Or, go to: Contact Me About AppExchange Mobile at www.appexchangemobile.com
Professional Edition
Price per salesforce.com seat
Enterprise Edition $125 /user/month $50 /user/month
Unlimited Edition $195 /user/month Included
$65 /user/month $50 /user/month
