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Slide 1: IBM Software Transportation IBM Travel and Transportation Framework for railroads
Slide 2: 2 IBM Travel and Transportation Framework for railroads Railroads and the smarter planet Transportation is the circulatory system of our economy. Essentially all tangible goods — food, clothing, medicine, fuel and consumer products — have been transported to us from somewhere else. This ecosystem of vehicles, infrastructure and terminals is undergoing dramatic changes driven by a worldwide population explosion, urbanization, globalization and technological innovation. Today, the world’s railroads carry billions of tons of freight and tens of billions of passengers each year — and the demand is steadily increasing. But railroads today are challenged by an aging infrastructure, a wide variety of geographically dispersed assets that must be managed, and traditional business practices that lead to inefficiencies and bottlenecks. By taking a smarter approach, by marrying digital technology with physical infrastructure, railroads can capitalize on change and create new opportunities. To do this, they must more accurately predict demand and optimize capacity, assets and infrastructure. They must improve the end-to-end passenger experience. They need to increase operational efficiency, and finally, railroads must assure passengers and government regulators that operations are safe and secure. Building a framework for growth The IBM Travel and Transportation Framework is a combination of IBM software products and assets that, together with IBM’s experience providing solutions to the rail industry, offers a platform for a family of solutions. The framework can enable railroads to address the needs of complex sales and delivery channels, optimize passenger and freight operations, and better manage their extensive assets to deliver on the promise of a more efficient, safe and secure freight and traveler experience. The framework is open standards based and built on common software building blocks. It is designed to support advanced information management, analytics, automation and integration of processes such as reservations; multichannel sales and service; asset management; operation control; and safety, security, and surveillance. Addressing the business challenges of today’s rail systems The IBM Travel and Transportation Framework focuses on five key business domains that are specific to passenger and freight rail systems. • • Reservation system modernization: IBM provides innovative tools to modernize core reservation systems. We can help railroads create a highly reliable, performance-optimized reservation system that can help them deliver a wide variety of innovative customer services while modernizing their pricing and service models. IBM’s approach to modernizing reservation systems is aligned with widely accepted industry standards. Multichannel sales and service: The framework can help railroads provide a more seamless customer experience across pretravel sales channels and on-trip touch points by creating a “single view” of a passenger. The single view is accomplished by integrating information from disparate data sources and making it available to customer-centric processes.
Slide 3: IBM Software 3 • • • Asset optimization: The framework provides the capability for railroads to better manage capital assets throughout their revenue-producing life cycle, including acquisition, utilization, maintenance, repair, overhaul and disposition. Assets can include rolling stock, locomotives and right-of-way equipment such as signals and facilities. Operations control systems: The framework provides solutions that can help railroads improve operational effectiveness and reduce environmental impact through better planning of schedules, load plans, facilities, crews and equipment. For railroads, this includes optimizing rolling stock and crews. The solutions use business rules and business intelligence tools for decision support. Security, safety and surveillance: The framework can help railroads integrate data from video and other monitoring devices and apply advanced analytics to improve security, reduce security overhead and move from a reactive to a more proactive response. This incremental path to modernization, built on open standards and the collaboration, optimization and analytical capabilities needed to integrate with your existing applications, can lower costs and reduce risk while improving the speed, safety, reliability and profitability of today’s global rail systems. For more information To learn more about the IBM Travel and Transportation Framework, please contact your IBM sales representative or IBM Business Partner, or visit: ibm.com/software/industry/transportation Addressing the challenges of the modern railroad The IBM Travel and Transportation Framework can help rail companies transform the way they operate their business, from the rail yard to the station, from the most isolated section of track to the back office. A scalable, modular, integrated platform built on industry standards, it enables rail companies to start by solving a particular business problem in one of the five domains — for example, reservation system modernization — and then move on to execute a multichannel sales and service system that enables a single view of the passenger. By leveraging the first project to develop a second, then a third and so on, economies of scale are achieved.
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