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A Lawn Care Business Owners' Secret to Marketing Success 

Make Money In Lawn Care The Easy Way! Click Here For More Information.
http://tiny.cc/Lawn-Care-Business

 

 
 
Tags:  lawn care  lawn care business  how to law care  how to lawn care business  start lawn care business 
Views:  38
Published:  February 13, 2012
 
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Slide 1: ==== ==== Start A Lawn Care Business The Easy Way Click Here Now! http://tiny.cc/Lawn-Care-Business ==== ==== A few months back I talked with one lawn care business owner who shared with me his ticket to success. He offered a bikini lawn care service. Fast forward a few months and a new lawn care business owner has found similar success by following the same steps. The one landscape business owner was looking for a way to really generate a lot of word of mouth buzz for his new business. After seeing the success other industries had when they were combined with bikinis, he decided to experiment with the idea himself. Hiring some local staff members who were willing to wear a bikini while operating lawn mowers and other power equipment was his first step. Secondly he came up with a marketing strategy. He offered his bikini mowing service as a fun and unique gift for dad's and grad's in the early summer. Once he implemented this, business really started to pick up. His mowing staff really created quite a stir in the community. Motorists would slow their driving to a crawl to take a second look and see if their eyes were really deceiving them. Next up a local rock radio station heard of this unique landscaping service and decided to contact him. The radio station did an on air interview and are offered his bikini lawn care service as a giveaway during a radio promotion spot. This led to a local news channel sending a film crew out to videotape the bikini staff during their daily lawn service route. After all this media attention, he now finds himself with a lot more business. Who knows what may be next. Maybe he will begin a franchise. How amazing is it that in a few short months of getting his lawn service business started, he was able to garner all this media attention and local word of mouth buzz? He took a chance and that chance paid off. There was some initial discussion that not everyone would find the bikini lawn care service to be as fun of an idea as he did. But ultimately, there was no need for concern. It seems that bikinis and lawn care do in fact go hand in hand. Now that I have seen two lawn service business owners successfully use the same bikini marketing strategy, I am positive others are sure to follow and why not? In business as in life, if something works, it will be repeated. These new lawn care marketing fads will fade in time as others rise in popularity. So the cycle of marketing and business will repeat themselves. If you own and operate your own lawn mowing business and are looking for a unique marketing angle to really gain attention. Why not try adding a bikini lawn service? To build some initial buzz, contact your local radio and television stations. Send out press releases about your service to the local papers and include photos. In no time you too may find yourself inundated with media interview requests which will lead to new clients signing up for your mowing services.
Slide 2: About this Author Visit this link for a 30 day trial of Gopher Lawn Care Software. Also visit the Gopher Lawn Care Business Forum for more unique ways to improve your business. There are many free lawn service flyer, lawn care contract and door hanger templates to download and use. Article Source: http://EzineArticles.com/?expert=Kevin_G._Parker ==== ==== Start A Lawn Care Business The Easy Way Click Here Now! http://tiny.cc/Lawn-Care-Business ==== ====

   
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