Slide 1: Twitter and the Telecommunications Industry
http://www.flickr.com/photos/theboyds/2191804734/
http://www.flickr.com/photos/theboyds/2191804734/
Slide 2: Somebody please tell me what it is!?
Slide 3: stuff
Slide 4: Lets keep it simple, twitter is…
1. 2.
One One
3.
One Many
Slide 5: Is that it!?
http://www.flickr.com/photos/deathandgravity/2202873187/
Slide 6: NO,
the proof of the pudding is in the tasting
http://www.flickr.com/photos/paulomauricio/384552488/
Slide 7: For some, twitter is…
stupid waste madness pointless nerd geek time email ineffective zero value fad fashion ego rubbish lost
Slide 8: To others, twitter is…
Questions followers clients evolve blackberry IM browser RSS public texting private thoughts activities assistance 140 characters crowd advertising publishing blogging community air leadership iPhone participation emotion mobile connect share involve relationships together googletalk innovation creative ideas answers anthropology alerts reactions manners team contacts wikinomics
Slide 9: Video
http://www.youtube.com/watch?v=ddO9idmax0o
Slide 10: http://www.flickr.com/photos/bazzler/100253655/
How do I use it
To promote my Blog keep contact with distant friends Advertise my innovation Generate reputation Develop collaboration network Gain knowledge Experience new ideas Challenge my thinking Build my personal brand Create new ideas based on interactions Develop skills in Social Media
promote contact advertise reputation knowledge skills challenge brand ideas
Slide 11: What is the value of twitter
Large numbers of members Community interactions Free to access
membersinteractionsFree
http://www.flickr.com/photos/bloke_with_camera/385867431/
Slide 12: Spot the difference
Who is texting and who is using twitter?
http://www.flickr.com/photos/miss-art/2255689527/ http://www.flickr.com/photos/mureena/2230835059/
Slide 13: Who cares? They are interacting
Slide 14: How do you interact?
http://www.flickr.com/photos/thomashawk/419109430/
Slide 15: What is the future of twitter?
Slide 16: and
Slide 17: Twit-co
Merging of all phone number(s), twitter accounts, email, IM, blog, website, real name, address and payment details into a single customer record Integrate Twitter and Telco networks including archive of all text messages Making all text based interactions free by applying analytics to all text based interactions and present one advertising message for every 100 text messages sent or received. MergingIntegrateadvertising
Slide 18: What do you think?
Contact me Chris Sparshott sparkbouy@gmail.com Blog http://kiwilight.blogspot.com IBM chris_sparshott@nz.ibm.com
