Search engine optimization (SEO) is often referred to as Organic or Natural search engine optimization (Organic or Natural SEO). Organic SEO is the process of optimizing a website in a natural manner (manually) and does not include any paid campaign (more)
Search engine optimization (SEO) is often referred to as Organic or Natural search engine optimization (Organic or Natural SEO). Organic SEO is the process of optimizing a website in a natural manner (manually) and does not include any paid campaigning. It is one of the most prominent methods of internet marking used to get large volumes of targeted traffic to a website. (less)
Website structure, web page content and links are considered to be the three important elements of search engine optimization (SEO). Of these three, website structure is often underrated not only by website owners but also by some search engine opti (more)
Website structure, web page content and links are considered to be the three important elements of search engine optimization (SEO). Of these three, website structure is often underrated not only by website owners but also by some search engine optimization (SEO) companies. (less)
Slide 2: • Search Engine Optimization (SEO) is not a difficult task, nor do you need great skill set to comprehend the guidelines and techniques employed in the process.
Slide 3: All you have to do is follow a great precision in executing the techniques, and then see your site advancing on the search engines and traffic flowing to it.
Slide 4: • The entire search engine optimization (SEO) process can be divided into two phases – On-page optimization and Off-page optimization.
Slide 5: When working on the on-page optimization, you have to strictly adhere to the guidelines laid by the search engines.
Slide 6: The following are the important areas into which you have to carefully examine and work:
Slide 7: • The right keyword research.
Slide 8: Good website analysis
Slide 9: Competitor analysis
Slide 10: Relevant, good and pure content on the web pages with a right density of relevant keywords.
Slide 11: Precise title, description and tags for each web page.
Slide 12: Proper arrangement of web pages
Slide 13: Easy Navigation
Slide 14: XML site map creation
Slide 15: • Similarly, when working on the off-page optimization, you can follow several techniques. Some of the very important techniques are as follows:
Slide 16: Submitting the URL of your website to search engines.
Slide 17: Submission to relevant web directories.
Slide 18: • Online press releases.
Slide 19: Article submission.
Slide 20: Blog posting and commenting.
Slide 21: Forum creation and commenting.
Slide 22: Video posting.
Slide 23: Photo marketing.
Slide 24: Power Point Presentations.
Slide 25: Social Book Marking.
Slide 26: RSS Feed submissions.
Slide 27: Pod Casting.
Slide 28: E-books.
Slide 29: Community creation and management on social networking sites.