Slide 1: Online Marketing Proposal from Sabre
Slide 2: We are a performance driven marketing company.
We combine the best of next generation interactive marketing and classical direct marketing services to deliver measurable business results.
Slide 3: About us
Company founded & fully owned by MAA Holdings • • • • • Pioneers in integrated marketing communications Among the firsts to set up independent & specialized marketing agencies. Dedicated & experienced professionals Over a decade of experience across categories in managing BTL programs Experience working with category leading clients
Slide 4: Our services
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Interactive marketing services Direct marketing services
Slide 5: Interactive marketing services
We offer analytics driven interactive solutions • • • • • Website design & development Web analytics Search engine optimization Search engine marketing Email marketing
Slide 6: Direct marketing services
Plan & manage marketing engines that build one-to-one customer relationships Customer Acquisition Programs • Lead generation • Pre-launch marketing activities Customer Retention Programs • Customer contact programs • Customer / Channel loyalty programs
Slide 7: Sabre Search Marketing Approach to Lead Generation Plan
Slide 8: Benefits of Search Engine Marketing
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Reach – Access to ~80% of Internet users worldwide Cost – Low costs for high ROI – Pay when users click on your ads Timing – Ads are seen by users looking to purchase – Reach your audience at the right time, with the right message Flexibility – Start advertising quickly – Unlimited changes, whenever you want – You can target ads to the specific location & language of your customers
Slide 9: What Sabre can do for you?
• Lead Generation for any service you provide – Account set up and Management for Search Engine Marketing • Domain research • Keyword research • Ad text/ banner ads creation • Account management – Bid Management, keyword addition, ad text changes • Tracking conversions – Landing Page Creation • Recommend content and messaging • Design creation • Landing page HTMLization and hosting
Slide 10: What Search Engine Marketing can do
Advertising on Search Engines can help an advertiser meet many objectives • Determining, measuring, and tracking metrics helps ensure success
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Objective
Generate awareness Build brand Educate prospects Generate leads Identify prospects
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Example Success Metrics
Targeted impressions • Qualified visits your website • Depth of involvement Request for proposals Coupon downloads • Newsletter registrations • Email address opt-ins
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Customer acquisition Sales
Sales conversions = $$$ Lower cost per lead/sale
Slide 11: Contextual Advertising
Slide 12: What is Contextual Advertising?
Internet users see your ad when they surf Google/Yahoo Network properties • Place your ads near articles related to the services you provide, over various websites • This will help to target users those who are interested in your service
Your ads will be placed on the most relevant content pages
Slide 13: Online Advertising Stats & Trends
Slide 14: Search Now the Largest Share of Online Ads
Slide 15: Benefits of Search Marketing: High ROI
Slide 16: Interested? Contact us: ram.k@sabreinida.in Mobile: +91 9845477190 www.SabreIndia.in Sabre Marketing Services Pvt. Ltd. #2561, 16th D, Main, HAL 2nd Stage, Indiranagar, Bangalore-560008
