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Slide 2: Web Analytics Association (WAA) Building a Web Analytics community in Belgium Presented By: Michaël Notté WAA Country Manager Belgium 21st January 2009
Slide 3: Why a Web Analytics community?
Slide 4: The Web Analytics community • Strong existing worldwide community • • • • Yahoo forums Blogs from experts & practioners Events (WAW, eMetrics summit…) Social media groups (LinkedIn, Facebook, Twitter) • Development of local WA communities in many European countries (France, Germany, UK, Netherlands, Denmark, Sweden…) • Time to build one in Belgium! • • Growing awareness & industry Many experts & talented people
Slide 5: Learn & share experience Share interest & passion Stay up-to-date Network & meet people Develop skills & career Get help & expertise Others?
Slide 6: Discussion: what would you expect form a Web Analytics community?
Slide 7: Building the WA Belgium community
Slide 8: We need YOU! • People that are willing to participate, interact
Slide 9: Social media group • Two groups were created on popular social platforms • Web Analytics Belgium on LinkedIn • • www.linkedin.com/groups?gid=1174087 > 75 members • Web Analytics Wednesday on Facebook • www.facebook.com/group.php?gid=38268811470 • >20 members
Slide 10: Web Analytics events • Web Analytics Wednesdays (WAW) • Promote other Web Analytics related events/training in Belgium • Organize Web Analytics dedicated conference in Belgium?
Slide 11: Web Analytics Wednesday (WAW) • Free event • To be organized on a regular basis? • • • Every 2 months? In different places? 2 main presentations / discussions • General topics / Best practices / Industry & Technology trends / Experts • Practical cases from agencies AND practioners Do you want to see short presentations / demo? Let me know! • Format? • Role of WA vendors • • • Need speakers, hosts & sponsors
Slide 12: Discussion: Organization of WAW: Frequency & place? Format & Content? Role of vendors?
Slide 13: Creation of taskforces & leading group • Taskforces • • • • Small groups of (volunteer) experts in specific WA or SEM areas Presentation at WAW White papers / articles Assistance to practioners
Slide 14: Discussion: Taskforces & leading group: What do you think about taskforce idea? Are you interested to participate? Do you want to help in managing community?
Slide 15: Others ideas? Questions?
Slide 16: THANK YOU Michaël Notté WAA Country Manager for Belgium Email: LinkedIn: Blog: michaelnotte@yahoo.fr www.linkedin.com/in/mnotte www.kaizen-analytics.com KAIZEN Analytics A practioner blog on Web Analytics