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Rank up and Improve your website through Article Marketing. 

You're FINALLY Going To Get The Nitty-Gritty On Article Marketing. Click on this link: http://contentschamp.com/

 

 
 
Tags:  article marketing  article marketing automation  article marketing strategy 
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Published:  January 13, 2012
 
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Slide 1: ==== ==== You're FINALLY Going To Get The Nitty-Gritty On Article Marketing. Click on this link: http://contentschamp.com/ ==== ==== The year that is 2009 is over. There's no question that 2009 will be remembered as a highly significant year and for a number of reasons. This was the year that saw a new president inaugurated in the month of January. In the same year, we saw the death of a music icon. This is certainly a year that will be remembered for triumphs and tragedy, not only on a national basis, but perhaps also a personal one. Perhaps you had some great moments in your business this last year. Perhaps your company expanded onto new horizons and you found new niche markets that proved to be fruitful. On the other hand, maybe some mistakes were made. Making mistakes in marketing is just part of the learning process, part of "growing up" in your business. One thing is for sure: 2009 happened, and the smarter ones among us learned from it. Now we look onto the horizon towards 2010-just 10 years removed from the "end of the world" fiasco that happened in Y2K. Come to think of it, 2012 is another apocalyptic prediction. Maybe that mystical year will tie in with the whole "the economy is sinking!" scare going around. There's no question that the economy is in bad shape. However, is it really as bad as pundits claim it is? Christmas 2009 is predicted to be big, recession and all, despite the relatively subdued spirit we saw last holiday season. While stories about the economy being "stabilized" were rejected by some political opponents, it's hard to deny this one tidbit: because the recession is entering its third year, the financial results are no longer catching Americans by surprise. We have had over two years to prepare for this economic recession and now are beginning to understand what it takes to survive-if not thrive-in a struggling economy. In the end, only we as individuals can decide if we are going to "stabilize" or even "excel" in a recession. If the market is drastically changing then we have to follow the market and investigate new ways to make the business work. The Statesman recently posted a story that is definitely a half-full, half-empty perspective. It turns out the automotive industry, which was undoubtedly one of the major losers in the early part of late 2000 recession, is slowly starting to report gains. The month of October saw GM, Toyota and Ford improve their sales after a yearlong slump and terrible publicity. Now, as we stand ready to welcome in the New Year and welcome new business prospects and professional challenges, I think it's only fitting we make a few New Year's resolutions. If you are a small to mid-size business and want to not only survive but thrive in the recession, then article marketing can help you reach your goals. Here are five New Year's resolutions for struggling businesses. 1. I resolve to examine article marketing and track its results. If you're one of these companies that procrastinates on trying article marketing technology then
Slide 2: make a resolution to try this technique in 2010 and track your progress. When you try new marketing strategies, you cannot simply wait for colossal success to come overnight. You have to create a cash flow plan and observe what precise effects SEO and article marketing are having on your business. Study patterns and determine whether certain results are directly resulting from article marketing or if they are coincidental. This is the only way to know for sure if article marketing can help your business. By now, you have heard the success stories of what SEO marketing has done for most small businesses. Now is the time to set a goal and find out what it can do for you personally. If you're not marketing your services online, then where are you marketing? Welcome to the year 2010, a century defined by fast communication. 2. I resolve to research Search Engine Optimization techniques to know what I am buying. The SEO and article marketing specialist can tell you what SEO does until he's blue in the face. However, until you research this medium for yourself you may never have a grasp on what exactly you are marketing. You are not just blindly advertising on the Internet. You are fishing for targeted viewers, and just like when you are trying to reel in a four foot mackerel, you have to make sure you are communicating with the fish. Unfortunately, I've known many individuals who are making these exact mistakes. The ones that stick out in my mind are #1 and #5. First of all, we have the issue of targeting the right keywords. You might compare using the right keywords to using the right bait when you go fishing. If you use niche words that nobody searches for or use general keywords that everyone is using, you're just throwing away all those quality articles. Next, there's #5 which involves a lack of consistency and maintenance. Too many newcomers to SEO and article marketing think that once you optimize a site or release a couple of articles that you're done forever and can sit back while the cash rolls in. Not quite. If you want to be successful, you have to start investing in SEO and article marketing for the long term. You have to regularly optimize your site. You have to keep an eye on the competition and in the ranking algorithms of Google, Yahoo, Microsoft and other search engines. You have to provide new content on a recurring basis to feed the search engines and to do so evenly. You also have to experiment in different avenues of article marketing; for example, press releases, long articles and short blogs to see which yields the most concrete results. 3. I resolve to join the social media community. If you are still back there sticking your toes into the shallow end of this worldwide social network, now is the time to dunk yourself in head first. There are really no negatives to marketing your company and your name online by engaging the community. Do not make the mistake of shrinking back to a self-contained, non-communicative business stuck somewhere in the 1980s. If you are relying on referrals and walk-in customers then you are quickly losing life support in this highly technical age. Remember that social media marketing is not necessarily about "tweeting" or commenting on a bunch of random people's forums. You can have your own social "clique" if that's what makes you comfortable. What matters is that you are interacting online-you are working online and new customers can see you in action doing what you do best. About.com published a list on 10 good reasons to blog. Some of these reasons are right up your alley as a small business owner: to market individual products, to establish yourself as an authority, to connect with people who share your interests (or customers looking for what you sell), to stay active and up to date in your industry and even to make supplementary income. Whether you're comfortable publishing blogs or want 100 new articles on a subject of your choice, all of these
Slide 3: options are a part of social networking. Get involved and make a name for yourself! 4. I resolve to start making supplemental income using e-books and other products. Too many web marketers make the same mistake of focusing so much effort on selling one product, they miss out on opportunities to sell related products and instead place a 50/50 bet on that customer's lasting interest. For example, if you're trying to hard sell a $100 system but are having trouble getting customers to commit, why not try selling $20 e-books? They make you income in the present and may help influence higher purchases in the future. 5. I resolve to commit to my business and my marketing strategy. Remember that it takes commitment to see a business plan through. Do not give up on article marketing or SEO just because it fails to produce an instant Top 10 result or because you find success in some other medium like direct mail marketing. You shouldn't be content to stick to just one avenue of marketing, not when you have an audience out there that is ready to "bite" at an effective marketing campaign in any medium. If you find success in direct mail or even door-todoor sales, then more power to you! However, don't underestimate the value of finding a new market and a new customer base through article marketing. Make a commitment to article marketing and have a business plan written out detailing what you expect to accomplish with this campaign based on what you have researched thus far. How else will you know if SEO is a success or failure until you actually determine your goals? Are you trying to increase your web presence or brand your name? Are you trying to sell more individual products? Are you looking for referrals? Determine the best way to do this in social networking. What has worked for others and why might it also work for you? Those business owners who see their project through to the very end always benefit from their time and money investment-because they learn more about their market. Remember the advantages of SEO and article marketing over the alternatives: Article Marketing vs. TV/Radio/Print Ads: Targeted advertising leads to better sales conversions than general demographic advertising. Article Marketing vs. PPC Ads: Article marketing is less expensive and taken more seriously by committed searchers. Article Marketing vs. Direct Mail/Email: Article marketing is interactive and customizable; direct mail and email marketing are typically seen as "junk mail." Article Marketing vs. Signage: Article marketing reaches more prospects overall. There's no better time to get serious about article marketing than January 1, 2010. If you made any marketing mistakes in 2009 then chalk it up to a learning experience. Keep your eyes steady and move forward, looking on to a more successful 2010. Make sure and achieve these goals you set for yourself! Make your mind up to accomplish your New Year's resolution and reach new professional peaks
Slide 4: with the help of article marketing. Article marketing can help your business reach a fiscal year that is something better than just "stabilizing!" Words You Want are experts at directing traffic to your website. Words You Want specializes in writing web content to assist any website in attracting more traffic and aid in search engine optimization. They proudly offer services in ghostwriting of articles, eBooks, and web content. Article Source: http://EzineArticles.com/?expert=Valerie_Mellema ==== ==== You're FINALLY Going To Get The Nitty-Gritty On Article Marketing. Click on this link: http://contentschamp.com/ ==== ====

   
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