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What have you learned from your audience feedback 

What have you learned from your audience feedback

 

 
 
Tags:  e-learning 
Views:  364
Published:  May 02, 2010
 
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Slide 1: What have you learned from your audience feedback? Produced By Sam Bishop!
Slide 2: What is a target audience? Wide ranged definition – A particular group of people, identified as the intended recipient of an advertisement or message. Media definition – A specific group of consumers which a conglomerate aims its advertisement and services towards. Target audiences are certain people in which a film needs to appeal to. They are the people who either make or break a film and have the final say. Target audiences are also people who spread the film around through ‘word of mouth’.
Slide 3: Key Points From Feedback: (Alice & Max video) • • • The contents of my trailer followed a ‘linear narrative’ all the way through the edits. This meant that it became more like the film instead of being like a trailer. This is something that was picked up by a few people who have watched my trailer and was also picked up by Alice in one of the feedback videos. Also both Alice and Max picked up on the fact that they were slightly confused on the genre of the trailer. Alice and Max said that by having more snappy quick cuts and shots would make it seem more of a horror genre. Also instead of having titles just appear on the screen it would make more of an impact if they were put onto a new transition and inserted on premiere elements. By working on that suggestion I feel that I would be able to draw more attention to the title of my trailer. The link underneath goes straight to my blog where I have made a video on feedback. http://sbishopchs.wordpress.com/2010/04/21/video-feedback-on-trailer/
Slide 4: Key Points From Feedback: (Alice video) • • • Alice and Max picked up on the question ‘what genre do you feel the trailer is?’ when I asked they weren’t sure and seemed confused. Alice said that she thought it was a ‘psychological thriller’ as for a horror it should have been quicker with more shots and quicker cuts all the way through. In my most recent feedback video Alice picked up on the fact that their wasn’t much information regarding the trailer and this was something that she liked and would of made her want to watch it again. Alice also picked up on the fact that she would like to go and see the actual film to see everything un ravel as to why they broke up and what happened to the women after the door had slammed. From Alice saying this I can say that the ending of my trailer was powerful and ended on a good cliff hanger. Alice also talked about the scene in the woods and liked the way that I had used the camera shots. And also the way that I kept the diegetic sound in the scene. The final point that Alice made was the fact that she liked the title page as it worked well with the rest of the trailer leading to more confusion. • • • http://sbishopchs.wordpress.com/2010/04/21/another-feedbackvideo-on-my-trailer/
Slide 5: Questionnaire Feedback: (On Poster) • • From the questionnaire I sent out to twenty people I have been able to find out some audience feedback on what they think about my poster and changes they might make if it was them. The two most common features of a film poster that draw peoples attention to it are ‘the main image’ and ‘the title’. This is something I need to make sure that I did well, hopefully from the poster I have achieved this as I haven’t got any sub headings. And all of the focus is drawn to the image and the title of the film. The colours of my poster was meant to represent danger and a slight hint of death. This was exactly what I seemed to have achieved from looking back at the graphs. The majority of the people I asked thought that the title most visible in the centre of the page. This was something that if I was able to do then I would of but because of my main image it wouldn’t of worked. • •
Slide 6: Questionnaire Feedback: (On Poster) • When making my poster look like my trailer I needed to make sure that I made sure that it represented horror and death. As there was some confusion as to what genre my trailer was, I needed to make sure that my poster was exceptionally clear. So as people concentrated thought they were able to tell what the genre was by looking at the image and the colours these were areas I needed to concentrate on. So with the poster in mind I thought that the best and most simple way to go about it was to merge two main images from the trailer together for my poster and edit them on Photoshop to make them look scarier. The colours that I choose to edit the image was very dark and gloomy portraying the horror idea. The title was made to look sharp and edgy with the red at the top of the letters and further on down having grey to add more of a horror genre towards it. The link underneath is to my questionnaire results and has graphs of me analysing it. http://sbishopchs.files.wordpress.com/2010/04/doc13-media-analysis.doc •
Slide 7: Feedback on Film Magazine: (Alice Video) • My first question was asking Alice ‘What features attracted her to the magazine?’ She seemed to especially like the title that I had used and the way that I had worked with the image to curve the title around. I also wanted to find out what she thought about the colours that I had used, she said that she liked the way I had edited the main image and the fact that by doing that I had been able to add many more colours from the one image. However, Alice wasn’t so keen on the yellow that I had used for my sub – headings down the left hand side and felt that it didn’t stand out as well as what it should of done. This was something I personally didn’t notice at the time but from looking back at it from a distance its very difficult to read it. Another aspect I wanted to find out was what she thought about how the actor was portrayed in magazine cover. Alice felt that he wasn’t portrayed in an effective way as what he was in the trailer. However, Alice did feel that I had full filled conventional magazine covers and what I had made was realistic. Alice also made a good point as to that I didn’t have a bar code which would have been good as it would of made it seem more realistic. • • http://sbishopchs.wordpress.com/2010/04/21/video-feedback-on-filmmagazine/

   
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