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Slide 1: Stabilized Rice Bran and its Powerful Nutritional Benefits Stabilized Rice Bran (n.): A form of rice bran with easy-to-digest nutrient content that clinical trials have shown can help treat diabetes, high cholesterol, joint pain, and more. Of course, there's a lot more to the story than that. The story starts on a rice paddy in the Far East. Rice is eaten in more places -- and in more volume -- than any other staple food on earth. Until Westerners came to Japan, they ate their rice brown, with the bran still on the kernel. When the West started trading in Japan we brought with us white flour, white breads, and the association between white and good. We also brought the technology needed to separate the bran from the kernel and produce genuinely white rice. The white rice phenomenon spread across Japan like wildfire, and rice bran went the way of the dodo, being used as animal feed and land fill for decades. The result? In the late 1880’s Japanese navy crewmen, trying to survive on white rice and little else for months at sea developed beriberi. Beriberi is a nutritional deficiency of vitamin B1 and many Japanese sailors needlessly died. If they had kept the bran they could have lived, that's because two-thirds of the nutritive power of rice is in the bran. By making white rice, you also make rice that can't power the human body as well. If there were a way to make rice bran, independently of the high-carb kernel, something that you could transport, store, prepare, and eat, it would be a huge breakthrough in world nutrition. And now there is… Thanks to a new patented extrusion process, Stabilized Rice Bran is available through Nussentials.com. Many health experts agree that Stabilized Rice Bran is a powerful source for easy-to-absorb phytonutrients and antioxidants. Especially promising for diabetics, Stabilized Rice Bran has been shown to reduce fasting glucose levels by 20-30%! As a side benefit, SRB was also shown to reduce LDL cholesterol, total cholesterol, and triglyceride levels in some test subjects. The phytonutrient power of Stabilized Rice Bran is striking in its own right, as well. Phytosterols -- the chemicals that make plant cells firm enough to stand upright -- have a lot of powerful functions in the human body. They block the absorption of dietary cholesterol in the intestines, they are powerful antiinflammatory agents, they inhibit abnormal cell growth (which can help to prevent cancer), and they have been shown to enhance your immune system function as well.
Slide 2: And antioxidants -- there are more than 100 different antioxidants in Stabilized Rice Bran. If you're not already familiar with antioxidants and why you love them, here it is in a nutshell (bran shell?): oxygen is constantly trying to merge with every cell in your body. When that happens, free radicals form, and they attack your cells and cause damage that cumulatively results in premature aging, organ damage, and more. Antioxidants prevent oxygen from merging with your cells, helping to prevent free radicals, thus greatly improving your health over a lifetime. The thing about antioxidants is that having large amounts of the same antioxidant is not terribly effective, but many different antioxidants in small amounts form a synergetic network that can help keep your body younger, stronger and healthier. That kind of complex cocktail of antioxidants is exactly what Stabilized Rice Bran brings to the table. If you don't have the time or resources to add brown rice to your diet -- or you're watching your carbs (like you should!), add Stabilized Rice Bran products from Nussentials to your diet and your body will love you back. These statements have not been evaluated by the U.S. Food and Drug Administration. These products are not intended to diagnose, cure or prevent any disease. References 1. Kamen, B. 2001. Stabilized Rice Bran. Alternative Medicine, 2001 Jul:53-66. 2. Qureshi AA, Sami SA, Khan FA. Effects of stabilized rice bran, its soluble and fiber fractions on blood glucose levels and serum lipid parameters in humans with diabetes mellitus Types I and II. J Nutr Biochem 2002 Mar;13(3):175-187. 3. Xu Z, Hua N, Godber JS. Antioxidant activity of tocopherols, tocotrienols, and gamma-oryzanol components from rice bran against cholesterol oxidation accelerated by 2,2í-azobis(2methylpropionamidine) dihydrochloride. J Agric Food Chem 2001 Apr;49(4):2077-81. 4. Qureshi AA, Sami SA, Salser WA, Khan FA. Dosedependent suppression of serum cholesterol by tocotrienol-rich fraction (TRF25) of rice bran in hypercholesterolemic humans. Atherosclerosis 2002 Mar;161(1):199-207. 5. Ref: Cheruvanky et al., "Methods for Treating Joint Inflammation, Pain and Loss of Mobility," U.S. Patent No. 6,902,739, Nov 2001. 6. Ostlund, Jr. R. E. 2003. Phytosterols in Human Nutrition. Annual Rev. in Nutrition, 22:533-49. 7. Jones, P J H., Howell T., Natanios FY., Raeini-Sarjaz M, Vanstone CA., 1999. Cholesterol lowering efficacy of a sitostanol containing sitosterol mixture with prudent diet in hyperlipidemic men. Am.J. Clin. Nutr. 69:1144-50. 8. Berges, K A.,Senge, T. 2000. Effect of Beta-sitosterol on transforming growth factor-beta-1 expression and translocation protein kinase C alpha in human prostate stomal cells in vitro. Eur. Urol., 37(6): 735-41. 9. Gupta, M B., Nath, R., Srivatsava, N., Shankar, K., Kishor, K and Bhargava, K P. 1980. Anti-inflammatory and anti-Pyretic effect of beta-sitosterol. J. Medicinal plant Res. 39:157-163. 10. Awad, A B., Downie, D., Fink, C S. 2000. Inhibition of growth and stimulation of apoptosis by beta-sitosterol treatment of human breast cancer MDA-MB-231 cells in culture. Int. J. Mol. Med,5:541-545. 11. Awad, A B., von Holtz, R L., Cone, J P., Fink, C. S., Chen, Y-C. 1998. Beta-sitosterol inhibits the growth of HT-29 human coloncancer cells by activating shingomyelin cycle. m Anticancer Res. 18:471-479. 12. Awad, A B. and Fink, C. S. 2000. Phytosterol as anticancer dietary component: Evidence and Mechanism of action. J.of Nutrition 130:2127-2130. 13. Bouic, P J D., Estebeth, S., Leibenberg, R. W., Albrecht, C. F., Pegel, K., Van Jaarsveld, P P. 1996. Beta-sitosterol and beta-sitosterol glucoside stimulate human peripheral lymphocyte proliferation: Implication for their use as an immunomodulatory vitamin combination. Int. J. Immunopharmacology 18: 693-700 (Medline). 14. Minhajuddina, M, Begb, Z, Iqbal, J. 2005. Hypolipidemic and antioxidant properties of tocotrienol rich fraction isolated from rice bran oil in experimentally induced hyperlipidemic rats. Food and Chemical Toxicology J. 43(5):747-753, May 2005. 15. Iqbal, J, Minhajuddin, M. 2003. Suppression of 7,12dimethylbenz[[alpha]]anthracene-induced carcinogenesis and hypercholesterolaemia in rats by tocotrienol-rich fraction isolated from rice bran oil. European J. of Cancer Prevention 12(6):447-453, Dec 2003.