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Slide 1: Ormita Global Overview Strictly Confidential Proposal
Slide 2: Unproductive or unsold assets are known as "dead capital" and there is an estimated 9.3 trillion dollars of it world-wide. Unsold appointment time, empty hotel rooms, unsold venue passes, unfilled advertising space, rapidly depreciating stock, end-of-line items or oversupplied products all represent lost revenue which otherwise will never be recovered. It is Ormita’s mission to transform this otherwise lost profit into new income, investments and tax benefits for corporations. www.ormita.com
Slide 3: Barter is the Largest Unregulated Financial Service Industry in the World • Non-cash trade, in one form or another, accounts for nearly 30 percent of the world’s total business. • 70% of all Fortune 500 companies utilize offset trading. • According to the Association of Advertising Agencies, eight out of ten media corporations engage in excess capacity exchange. • Approximately 65% of all New York Stock Exchange-listed companies barter. • Nearly 400,000 businesses engage in formalised non-cash transactions in the United States. 1. (2004)., Department of Commerce Fact Sheet. USA DOC. 2. Schmiddgall, R.S., Damitio, J.W. (1999)., Bartering activities of the Fortune 500 and hospitality lodging firms., International Journal of Hospitality Management 3. American Association of Advertising Agencies. (2003). 4. (2004)., Annual Report, National Association of Trade Exchanges. Fact Sheet, International Reciprocal Trade Association. 5. Stodder, J. (2007)., Residual Barter Networks and Macro-Economic Stability. Renselaer Polytechnic Institute at Hartford, Hartford CT. www.ormita.com
Slide 4: Four Key Benefits of Barter • Reduces existing cash costs It is always better to make purchases out of revenue generated from new sales – not existing cash reserves. • Creates value from under-performing assets / unsold time or capacity Trade excess capacity for already-budgeted for goods or services. Time sensitive products, space, tickets or services are unrecoverable if not sold. Receive more value than discounting. • Lets participants buy goods and services at a discount Use your spare time, excess capacity, depreciating inventory etc to make purchases. The difference between your wholesale cost (cost to make a sale) and your selling price is the discount received. • Offers Interest-free, no cash-repayment, finance Zero interest. Repay borrowings out of new sales – not existing cash income. www.ormita.com
Slide 5: Barter Is a Unique Financial Tool • In Switzerland barter accounts for approximately $6 billion USD in transactions every year between almost 80,000 business owners. Barter survives during good times and bad and helps stabilise the wealthiest economies of the world. • During Argentina’s economic crisis in the 1990’s more than 2 million members joined the barter movement, performing more than $7 billion USD in transactions. Barter provides an immediate solution to businesses large and small. • Pepsi Cola once traded with the Russian Government the rights to their brand and formulas in return for exclusive rights to export Stolichnaya Vodka Barter can be used as a way for businesses to convert their surplus into new investments. • The Governments of Australia, Thailand, South Africa, China, Mexico etc all regularly swap millions of dollars in commodities every month Barter can conserve cash and provide profitable outcomes. www.ormita.com
Slide 6: Bartering Helps Save Cash Ormita is income supplemental to the cash already being generated by selling to existing cash-paying customers. • Ormita customers do not replace cash customers, instead they are incremental (new) income. • We bring new customers to a business through our own marketing activities. • These new customers make purchases and generate new revenue. • This additional revenue is used to pay for a businesses existing costs, expansions, improvements and new acquisitions. • Depending on your industry type businesses are allowed to charge part of their transaction in cash Ormita saves cash by offsetting expenses. It is not meant as a replacement for cash and cannot be used to pay Sales Tax and fixed expenses. Once those expenses are covered, however, by existing cash business, then every additional customer through is new revenue, with a higher margin of profit. www.ormita.com
Slide 7: Bartering Supports Local Businesses Ormita: • Targets businesses which have reached a certain level of cash sales but which still have the capacity to expand output - without needing to increase their cash costs to do so. Provides members the ability to trade their excess capacity or unsold inventory for products and services they need - without the need for cash. Acts as a centralised broker for trading excess capacity by operating an online and brokered trade floor. Promotes the trade of excess assets by arranging local networking meetings, producing an electronic and printed membership directory, sending email and SMS broadcasts of latest deals and distributing regular newsletters to participants. Operates a bank-like system for trade transactions so that members do not have to engage in direct “barter”, thereby allowing them to sell to one member for trade credits and buy from another with the same trade credits. Allows for trade in areas which are “rich” in skills and assets but “poor” in cash. • • • • • www.ormita.com
Slide 8: Provides a Way to Collect Debt Ormita offers a unique programme which allows business members to trade bad debts / monies owed to them for products or services which are needed to reduce their current cash costs. • Allows creditors to take products in lieu of cash if there are no other recovery mechanisms available. • Creditors can exchange recovered products for goods and/or services they need. • Reduces costs for collection, legal fees & interest. • Reduces the risk (unpaid bills, doubtful collections etc). • Maximises the value of what is returned. • Helps participants reduce their ongoing cash expenses so they can pay future bills from cash saved, and in a more timely manner. www.ormita.com
Slide 9: Helps Businesses Beat The Recession During periods of economic down-turn we can provide businesses the ability to: Reduce their cash output • Save on borrowings • Purchase goods and/or services using their own products – not existing cash revenues • Repay debt with barter • Pay staff-rewards in gift certificates etc • Fund client entertainment and travel through barter Expand their market-share • Attract customers away from the competition • Offer loyalty ‘rewards’ to existing customers • Trade their excess capacity for advertising / marketing • Offer more products / services Allow businesses to compete against the ‘big guys’ • Offer low-cost incentives and give-aways • Buy locally – and at a discount • Build a network of businesses buying and selling to one another • Sell goods/services acquired via barter at a lower price than standard retail • Provide a new referral outlet Retain value • Turn unsold time or assets into something of immediate value • Build a solid asset base • Retain employees • Retain customers www.ormita.com
Slide 10: Despite Being 30% of all World Financial Trade Most Barter Exchanges Are Poorly Run Inflation Everyone has “barter” dollars but there is still nothing to buy. “The Company also has the ability to spend trade dollars with no obligations to the exchange. The Company has historically spent more trade dollars than it has earned” Wayne Sharpe, Chief Executive Officer & Founder – Bartercard. 30 September 2005 •Exchange owners constantly spend money they do not own •Lack of sensible credit management policies and procedures •No enforcement of the rules and regulations •Exchange networks being run by “housewives” not economists •Incorrect mix of customers (not treated as a separate economy) •Members not knowing what is available and lack of education •Exchange owners getting the good products and services first •Existing exchanges are stuck with legacy customers Lack of Essential Goods and Services Barter is only useful if you use it to acquire needed goods or services. www.ormita.com
Slide 11: Despite Being 30% of all World Financial Trade Most Barter Exchanges Are Poorly Run Over-Pricing Sellers charging more in barter. •Lack of fiscal management / enforcement of policies •Imbalance between supply and demand (not really a parallel economy) •Cost to generate a “barter dollar” differs by industry (not really a parallel economy because barter dollars are not as readily convertible as cash) High Cost To Use Typically 12% minimum in cash commission to use. •Many exchanges charge monthly fees – even if they did not help the customer perform any transactions that month •High joining fee, high annual fees, interest on borrowing fees etc •Caused by a lack of “community” involvement / understanding •Inflation, poor management, historical issues have led to a perception that bartering may have “less value” than federally issued money •Trade between different barter exchanges is rare because exchange owners prefer to keep “the good stuff” for themselves / own members •The largest exchanges in the world ($6 billion USD turn-over per annum) shun the only two “associations” whose memberships are severely limited Lack of Market Penetration In some countries penetration has reached 30% or more in the past. Lack of a Common Platform No coherent network of providers. www.ormita.com
Slide 12: Ormita Is The Answer • • • • • • • • • • • • • • • • Founded and operated by Economists No deficit spending No currency inflation Real-world prices Selective membership No monthly fees and no annual fees Buyer pays no transaction fees Lowest overall price in the industry Seller receives part of their sale price in cash (thereby covering the fee to Ormita and sales taxes) Participants do not sell until they have something to buy We own and operate our own global telecommunications and IT infrastructure Infrastructure already in place in 36 countries 24 hours a day, 7 days a week live service Independent professional Board of Advisors Committed to an environmentally sound, socially responsible future Mobilises local assets and protects communities www.ormita.com
Slide 13: Structure of the Business Model Ormita acts as a clearinghouse for the trade of excess capacities, goods and services through a combination of online e-commerce, transaction processing, 24 hour telephone brokering and independent licensees. Rather than promoting direct trade between participants the Company brokers trades through a centralized trade platform. 1 Transactions are recorded in a centralized “ledger” which records the value of the items purchased (debit) and sold (credit) - much like a clearinghouse does for stocks, or a commercial bank does for checks. This ledger system utilises a “trade credit” as a method of accounting with 1 Trade Credit = $1. (NB. Trade credits are also referred to as Barter Dollars by our competitors). Just like any brokerage firm, Ormita receives a cash commission on each transaction. 2 3 www.ormita.com
Slide 14: Ormita Reduces Participants Existing Cash Overheads – Every Day of Every Year Example Business - Regular Fixed Outgoings Which Could Be Bartered Monthly Quarterly Annually Once-Off Advertising $2,000 Ormita works with customers to return full value for their excess capacity, unsold time or devaluing inventory within a defined time-period and as part of a buying schedule. • We focus on a businesses existing, ongoing, cash expenses. Alarm monitoring $100 Annual employee outing $5,000 • There are no costs until a transaction takes place. • We focus on converting a minimum of $2,000 of existing monthly cash expenses into barter. • Every customer provides us with regular, ongoing, solid revenues. Book-keeping & audit $500 Car maintenance & cleaning $1,000 Cleaning & cleaning supplies $400 Client entertainment $500 www.ormita.com
Slide 15: Ormita Offers More Ways To Transact Service Comparison Other Exchanges Ormita Mobile Phone Alerts 24 Hour Phone Banking & Live Brokerage Fax Broadcasts Email Newsletters Printed Member Directory Online Directory Import / Export Trade Coordinator Internet Banking & Online Funds Transfer Buy & Sell Online Member Magazine Local Networking Meetings Dedicated Trade Brokers Local Exhibitions Independent Complaints Committee N N ? Monthly N Y N Y Y N N N N N N Y Y Y Weekly Quarterly Y Y Y Y Y Y Y Y Y Y www.ormita.com No-Fee Escrow Agency Services
Slide 16: Ormita is Community Focused • Major partnerships with non-profit organisations Enables them to trade “in-kind” donations free of charge. Provides non-profits with a secondary source of income. • Provides tax-deductibility for donated goods We work to offset a businesses current and planned expenses and only charge once we find the things they need. • Non-profit organisations act as affiliates and referral providers Builds organic support from within the community. Provides greater outreach to business owners & socially responsible individuals. • Mobilises the local community Recovers wealth from existing assets, time and space. • A green solution Helps reduce waste and takes products off-market. Meets environmental obligations for business owners. www.ormita.com
Slide 17: Honest Service Fees • No joining fee Why should you pay to join if you haven’t yet been delivered anything? • No monthly fees We believe that we are a service provider – and that members should only pay when we actually deliver what we offer. • No fees until we meet a businesses needs We work to offset a businesses current and planned expenses and only charge once we find the things they need. • No annual fees We earn our income from providing a service – not from additional levies and charges. • No transaction fees charged to the buyer We work to help you buy • Seller receives part of their sale price in cash Sellers can cover their sales tax and a large portion of their overheads in cash. Only 7% cash service fee charged to seller. Sellers commission to Ormita is covered by part of the cash they receive from the buyer. • No interest on credit lines • NO INFLATION Real-world prices, honest membership criteria. www.ormita.com
Slide 18: We Have Tailored Solutions For All Industries We recognise that “one size” does not fit all. • A range of solutions for a variety of industries • Unique offerings for advertising, cash conversion, debt collection, future sales, lifestyle, investment & market expansion • Revenue producing affiliate programs www.ormita.com
Slide 19: Professional Leadership • Global Experience • Seasoned Business Professionals • Economists, Lawyers & Technologists • Real-World Knowledge Chris Cook Former director of the International Petroleum Exchange & originator of the Iranian Oil Bourse Project. • • • • • • James (Jim) Gielarowski Experienced CEO & Business Leader Founder and former CEO of Pittsburgh Trade Alliance, one of the largest independent barter companies in North America. American Economics Association EcoMod Freelancers Union Internet Society Kidney Foundation The Association of Maintenance Professionals Lynnea Bylund Founder of Catalyst House. Founder of AdMax. Venture capitalist. Nationally recognized spokeswomen. Daniel Evans Experienced CEO & Senior Economist Founder and former CEO of XO Limited, one of the largest providers of software for the barter exchange industry. • • • • • • • • American Economics Association Canadian Economics Association Commonwealth Association of Public Administrators Economic Society of Australia Internet Society Midwest Economics Association New Zealand Law & Economics Association Kidney Foundation Marc Gauvin Founder of NetPortedItems S.L, creator of the DigitalShadowCaster technology. Serves as DMP Chair of Requirements and on Board of Directors. Xi Sun Masters in Economics and Law. Founder of Beijing Barter International. Organizer of the International Forum of Community Economic & Credit Systems. Sjaak Adriaanse Computer scientist and mathematician. Involved in several community currency projects. Maintains over 400 complimentary currency links. Chris Lindstrom Founding member of Berkshares and author on barter and community currencies. Advisor to E.F. Schumacher Foundation. www.ormita.com
Slide 20: Good Corporate Governance Sound Corporate Governance Procedures • Board structured to add value • Code of ethics • Business standards and codes of conduct • Integrity in transactional & financial reporting • Respects the rights of licensees, partners, members and shareholders • Recognises and manages risks • Independent advisory board www.ormita.com
Slide 21: We Own Our Infrastructure • Our own e-commerce systems and tools Own developed and/or locally customized Trade Platforms, CRM systems & Learning Management applications. • Unique operational, learning & support tools Operations manuals for all aspects of the business. Standards guides. Process flows & guidelines. Legal, procedural and functional ‘checks and balances’. Sales solutions portfolios for every industry. Educational literature for a range of solutions. • Access to more than $500 million dollars of products Reciprocal trade agreements . Direct counter-trade & barter agreements. • International telecommunications infrastructure Providing local numbers and contact points across the globe. www.ormita.com
Slide 22: Agreements With Major Non-Profit Affiliates • Agreements with major non-profit organisations to act as affiliates and resellers of the Ormita Brand • Existing active leads of more than 3,640 other non-profit organisations across Australia and the USA • Affiliates produce literature and promote the brand at their own cost in return for a commission on sign-ups and ongoing percentage of transactions • Affiliates build community support for the brand in ways that no other barter exchange has received before www.ormita.com
Slide 23: Sustainable Global Growth Plan • Organic Growth Based on Licensees, Joint-Ventures & Partnerships Shares the risk. There is strength in numbers. Creates brand awareness and recognition while reducing marketing costs. Offers financial and legal oversight. Independent Advisory Board Ormita International • Low overheads Common infrastructure and systems reduces the cost for all licensees and partners. Shared call centre services and telecommunications systems. National Licensees • A “people driven business” Low advertising and marketing costs. Staff costs reduced through commission-based licensees and resellers. Regional Licensees • All of our members provide us with sustainable, predictable revenue We save our members money and we earn fees based on the cost savings we produce. Client Directors Brokers • Licensees & partnerships world-wide Negotiated or in negotiation in: Australia, Canada, Egypt, Ghana, India, Iran, Kenya, New Zealand, Philippines, Singapore, South Africa, Turkey, United Kingdom, United States. www.ormita.com
Slide 24: Licensee Opportunities Available The non-cash trade industry is one of the few remaining markets in the world today with not only consistent growth, but which is hedged against economic depression and thrives in environments with high business growth and competition. Become a Barter Exchange owner today If you have ever considered owning a barter exchange franchise, or starting your own barter exchange business, then you should contact the Ormita Commerce Network. When you consider the opportunity that becoming an Ormita licensee represents consider this simple question: Is it cheaper to pay $1000 cash for something (either borrowed money or from of your existing savings) or to make a purchase using $1000 worth of your (previously) unsold time or depreciating / unsold stock? Any smart person knows the answer to this obvious question – it is better to pay for something out of new income, not current cash reserves. Everyone wants to conserve cash and generate more wealth and in a highly competitive market every business is on the lookout for something that will give them a competitive edge. The non-cash exchange industry represents an amazing offering for businesses – allowing them to “trade what they have – for what they want”. www.ormita.com
Slide 25: Licensee Revenue Streams As an Ormita licensee you will receive revenue from five different areas of the business: Buying Schedule Fees New Ormita members you recruit are required to have a “Buying Schedule” completed by a qualified Client Director. 100% of this fee is kept by the Licensee for their distribution to their staff, sub-licensees and other miscellaneous expenses. Transaction Fees Every time a member transacts (sells) they are billed a 7% cash transaction fee. 90% of these fees are split between the National and Regional Licensees. Monthly Fees Each month, if a member does not meet their Buying Schedule Commitment, members pay an Association fee of $20 cash. 90% of this fee is split between the National and Regional Licensees. Licensee Fees Remarketing Income National licensees sell sub-licenses to entrepreneurs wishing to operate under the Ormita brand and to resell the Ormita service. 100% of all revenue earned from remarketing of assets acquired directly by the national or regional licensee www.ormita.com
Slide 26: Contact Us Ormita Commerce Network Licensee, Joint Venture, Partnership and Franchise Opportunities Division Email: licensees@ormita.com Website: http://www.ormitacorporate.com www.ormita.com