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Slide 1: FOCUS fordvehicles.com
Slide 2: Thank you for your interest in the 2010 Focus. Included in this brochure you’ll find information about: Economy: The 2.0L Duratec I-4 engine boasts a high EPA-estimated 35-mpg highway rating. 140 horses under the hood make Focus highly responsive too. Technology: Available SYNC offers communications, emergency and directional features. New MyKey™ can be programmed for safer, more efficient driving. Comfort: Roomy and surprisingly quiet, and built to high quality standards, Focus gives you the feeling you’re in a car that’s a lot more expensive. Safety: AdvanceTrac® Electronic Stability Control helps you avoid an accident. Six airbags are among the features that help keep you safe if one does occur. Dealer Information Find up-to-date contact information for your local Ford dealer. To visit a local dealer Web site and view a map of their location, click on one of the links below. Preston Ford, Inc. Bill McCandless Ford - Mercury Phil Godfrey Ford - Mercury, Inc Mark Thomas Ford, Inc. 1251 E State Street Sharon, PA 16146 8416 Sharon-Mercer Road Mercer, PA 16137 124 Main Street Greenville, PA 16125 3098 Elm Road Cortland, OH 44410 (724) 981-8140 (724) 662-3730 (724) 588-1500 (330) 638-1010 EXPERIENCED MY FORD YET? Get an inside look at the benefits of Ford ownership at the My Ford owner Web site. It’s a one-stop spot for managing important vehicle information – 24/7, whenever you need it. It’s free to register for personalized maintenance schedules, incentives and offers, and much more. You can even access your Ford Credit information and online bill payment services. Log on to www.myford.fordvehicles.com to get started.
Slide 3: Focus Focus SES Sedan | Blue Flame Metallic 35 mpg... and so much more. 1 Great mileage meets Ford-exclusive technologies to put 2010 Focus in a class by itself. Plus, it delivers a high fun-to-drive factor, and provides comfort, refinement and safety usually found in more expensive cars, and quality unsurpassed in its segment.2 So, save money from the showroom to the gas pump, and get more. MPGs. More cool tech. More of what you’re looking for. Focus is the only ride in its class 2 to offer you these advanced features: • Standard Control BladeTM Multi-Link Rear Suspension • Available Ford SynC® Communications and Entertainment System • Standard MyKeyTM Owner Controls Feature • Available Color-Selectable Ambient Lighting 1 2010 EPA-estimated hwy. fuel economy with 5-speed manual transmission. 2 Class is Compact Coupes and Sedans. Based on RDA Group’s GQRS cumulative survey at 3 months of service in 3 surveys of 2008 Ford and competitive owners conducted 9/07 – 5/08. fordvehicles.com
Slide 4: Focus you talk. Sync listens. TM more connectivity . Ford SYNC® enhancements for the 2010 Focus: • Traffic alerts • Up-to-the-minute weather • Business searches • Turn-by-turn directions • Personalized news: business, sports, • Vehicle Health Reports entertainment and more All hands-free and voice-activated Fair warning: Once you start this conversation, you’ll never want to stop. This remarkable traveling companion ® is an available Ford-exclusive technology, developed in association with Microsoft. Simply plug in your ® MP3 player or thumb drive, along with your paired Bluetooth -enabled mobile phone, and suddenly you can select music, make calls, get directions to your destination or find information – all hands-free using simple 1 voice commands. Plus, 911 AssistTM can dial for help from your phone if any airbag deploys (directly to a 911 operator, not to a call center, like other systems).2 For all the latest details, visit SyncMyRide.com. 1 Driving while distracted can result in loss of vehicle control. Only use mobile phones and other devices, even with voice commands, when it is safe to do so. 2 The vehicle’s electrical system (including the battery), the wireless service provider’s signal, and a connected mobile phone must all be available and operating for 911 Assist to function properly. These systems may become damaged in a crash. The paired mobile phone must be turned on, connected to SynC, and the 911 Assist feature enabled in order for 911 to be dialed. fordvehicles.com
Slide 5: Focus Focus SES Coupe | Sangria Red Metallic more exhilaration coupe or sedan. Wrap your hands around the just-right rim of the 3-spoke steering wheel, dip into a bucket of torque courtesy of the 140-hp 2.0L Duratec ® I-4, and make the scenery blur. Euro-inspired 4-wheel independent suspension features rear Control Blade TM technology for extra handling finesse. Work the standard 5-speed manual or go shiftless with an optional automatic. Opt for SES Coupe or Sedan, and you’re in full-tilt mode with performance-tuned suspension components and 17" dark stainless aluminum wheels wrapped in low-profile performance treads. In all conditions, you’re treated to precision descended from the champion Focus RS World Rally Car. Ready... Set... fordvehicles.com
Slide 6: Focus Focus SES | Charcoal Black | Available Equipment more than meets the eye. While its style is evident, the Focus interior impresses even more over time. An elegant T-shaped dashboard creates a feeling of wide-open space for the driver and front passenger. Controls are easy to use, and quality materials meet your touch. Ice Blue TM instrument lighting is designed to help reduce eye strain as well as add an upscale tone. There are even 2 power points, plus a convenient shelf for your phone and an audio device. Get to know Focus, and you’ll soon discover that what you see is just the start. From any point of view, Ford-exclusive MyKeyTM owner controls feature Standard on every Focus, MyKey lets you decide how your car is driven no matter who’s behind the wheel. you program specially coded keys to encourage safety belt use and safer, more fuelefficient driving. MyKey can mute the audio system until safety belts are buckled, limit top speed and more. fordvehicles.com
Slide 7: Focus Focus SEL | Charcoal Black Leather Trim | Optional Moon & Tune Package more indulgence front to back. The goal was clear: to give Focus more comforts and amenities than you’d expect. So a lot of engineering went into reducing nVH (noise, vibration and harshness). The suspension and tires balance handling requirements with smoothness. Extra sound-deadening materials help silence the cabin. An acoustic windshield and aerodynamic design cut down on wind noise. And those are just the basics. Choose options like the SYNC & Sound Package or Moon & Tune Package to dial in the extras. It’s all about getting accustomed to the finer things in life. 1 SIRIUS® Satellite Radio Standard on Focus SE and above, SIRIUS Satellite Radio1 comes with a 6-month trial subscription: Surf more than 130 channels including 100% commercial-free music, plus the best sports, news, talk and entertainment, coast-to-coast. Service available in the 48 contiguous states and Washington, D.C. fordvehicles.com
Slide 8: Focus Versatility, features and more moods. ■ ■ ■ ■ ■ ■ ■ 60/40 split-folding rear seats can come in handy. And available heated, leather-trimmed front seats can’t be beat. But how many cars can reflect how you feel? Count Focus among the few. Optional Ambient Lighting is a class exclusive. It casts a glow in the cupholders and front and rear footwells to match your mood. Switch it up any way you want, from sunshine to the blues. A. Standard 60/40 split-folding rear seats open up for extra-long cargo. And there’s room for plenty of your stuff in the 13.8-cu.-ft. trunk. B. A standard multifunction computer helps you maximize MPG with an instant readout. C. Keep up-to-the-minute tabs on the outside temperature and, on select models, the direction you’re headed. D. Adjust the available power moonroof to let in just the right combination of air and sky. E. Get a clear rear view with available power-adjustable, heated sideview mirrors. F. Heated, leather-trimmed front seats are standard on Focus SEL. They’re optional on SES. 7 different Ambient Lighting colors let you pick a tone for every day of the week. A B C D E F fordvehicles.com
Slide 9: Focus Focus SEL Sedan | Black more standard safety features. Start with AdvanceTrac® electronic stability control1 that includes a 4-wheel Anti-lock Brake System (ABS) to help you avoid an accident. Add a rock-solid structure to help protect all on board, and a full complement of 6 airbags that includes 2 dual-stage front, 2 front-seat side and 2-row sidecurtains. The Personal Safety SystemTM is standing by with its 7 advanced technologies. There’s also a Tire Pressure Monitoring System, and more. Focus is well-equipped to help keep you safe. 1 no other car in its class gives you Energy-absorbing front and rear crumple zones help absorb and distribute crash energy around the rigid safety cell that surrounds you. AdvanceTrac electronic stability control is standard – along with ABS – to help prevent you from skidding off your intended course. Remember that even advanced technology cannot overcome the laws of physics. It’s always possible to lose control of a vehicle due to inappropriate driver input for the conditions. fordvehicles.com
Slide 10: Focus Focus SE Sedan | Ingot Silver Metallic | Optional SE Sedan Appearance Package Quality that keeps you coming back for more. Corolla, Civic and Sentra can’t beat Focus quality,1 a fact that more and more drivers are discovering every day. On style, it’s beyond compare, especially when you choose the available SE Sedan Appearance Package – a select group of features that pumps up the visual volume with 15" unique-finish alloy wheels, a decklid spoiler and fog lamps. 1 Based on RDA Group’s GQRS cumulative survey at 3 months of service in 3 surveys of 2008 Ford and competitive owners conducted 9/07–5/08. fordvehicles.com
Slide 11: Focus Specs DIMENSIONS & CAPACITIES Exterior Wheelbase Length Height Width – Excluding mirrors Width – Including mirrors Interior Front Head room Shoulder room Hip room Leg room Rear Head room Shoulder room Hip room Leg room Capacities Seating Passenger volume (cu. ft.) Luggage volume (cu. ft.) Total interior volume (cu. ft.) Fuel capacity (gal.) Sedan 102.9" 175.0" 58.6" 67.9" 78.4" Coupe 102.9" 175.0" 58.6" 67.9" 78.4" STANDARD Mechanical 2.0L Duratec I-4 engine or 2.0L Duratec 20E PZEV I-4 engine 5-speed manual transmission Anti-lock Brake System (ABS) European-inspired suspension – Front: independent MacPherson strut, stabilizer bar; rear: independent Control BladeTM Power front disc and rear drum brakes Safety & Security Personal Safety SystemTM for driver and front passenger includes dual-stage front airbags,2 safety belt pretensioners, safety belt energymanagement retractors, safety belt usage sensors, driver-seat position sensor, crash severity sensor, restraint control module and FrontPassenger Sensing System Front-seat side airbags2 Side-curtain airbags2 3-point safety belts for all 5 seating positions AdvanceTrac® electronic stability control Battery saver Belt-Minder ® front safety belt reminder Child-safety rear door locks (sedan only) LATCH – Lower anchors and tether anchors for child-safety seats MyKeyTM owner controls feature Remote keyless-entry system with trunk release (2 key fobs) SecuriLock® passive anti-theft ignition system Tire Pressure Monitoring System (excludes spare) Seating 5-person seating Front bucket seats with adjustable head restraints 60/40 split-folding rear seats Interior Air conditioning AM/FM stereo/single-CD player with MP3 capability, clock and 4 speakers Auxiliary audio input jack Courtesy lights with theater-dimming feature Cupholders (2 front, 1 rear) Front and rear floor mats Front-door bins and integrated bottle holders Full-length center floor console with padded armrest Illuminated entry Map pocket on front-passenger seatback Message center with odometer and instant fuel economy display Power door locks Power points (2, 12-volt) Tilt steering column Visor vanity mirrors Exterior Rear-window defroster Solar-tinted glass Windshield wipers – 2-speed intermittent 39.2" 53.4" 50.4" 41.7" 38.3" 53.6" 50.9" 36.1" 5 93.4 13.8 107.2 13.5 39.2" 53.5" 50.4" 41.7" 38.3" 53.7" 48.3" 36.1" 5 93.3 13.8 107.1 13.5 HORSEPOwER, TORqUE & EPA-ESTIMATED FUEl ECONOMy 2.0l Duratec® I-4 Engine Horsepower Torque (lb.-ft.) Horsepower (coupe models with manual) Torque (lb.-ft.; coupe models with manual) 5-speed manual 4-speed automatic 2.0l Duratec 20E PZEV I-4 Engine1 Horsepower Torque (lb.-ft.) 5-speed manual 4-speed automatic 140 @ 6000 rpm 136 @ 4250 rpm 143 @ 6000 rpm 136 @ 4250 rpm 24 mpg city/35 hwy. 24 mpg city/34 hwy. 136 @ 6000 rpm 133 @ 4250 rpm 24 mpg city/35 hwy. 24 mpg city/34 hwy. New Vehicle limited warranty. We want your Ford Focus ownership experience to be the best it can be. So under this warranty, your new vehicle comes with 3-year/36,000mile Bumper-to-Bumper Coverage, 5-year/60,000-mile Powertrain Warranty Coverage, 5-year/50,000-mile Safety Restraint Coverage, and 5-year/unlimited-mile Corrosion (Perforation) Coverage – all with no deductible. Please ask your Ford Dealer for a copy of this limited warranty. Roadside Assistance. Covers your vehicle for 5 years or 60,000 miles, so you have the security of knowing that help may be only a phone call away should you run out of fuel, lock yourself out of the vehicle, or need towing. Your Ford Dealer can provide complete details on all of these advantages. Ford Credit. Get the ride you want. Whether you plan to lease or finance, you’ll find the choices that are right for you at Ford Credit. Ask your Ford Dealer for details or check us out at fordcredit.com. Ford Extended Service Plan. For a purchase or lease, the Ford Extended Service Plan (ESP) gives you “Peace-of-Mind” protection designed to cover key vehicle components and protect you from the cost of unexpected repairs. Ask your dealer for a Ford ESP, the only service contract backed exclusively by Ford and honored at all Ford Lincoln Mercury dealerships. Insurance Services. Get Ford Motor Company quality in your auto insurance. Our program offers industry-leading benefits and competitive rates. Call 1-877-367-3847, or visit us at fordvip.com for a no-obligation quote. Insurance offered by American Road Services Company (in CA, American Road Insurance Agency), a licensed agency and subsidiary of Ford Motor Company. Comparisons based on 2009 competitive models (class is Compact Coupes and Sedans), publicly available information and Ford certification data at time of release. Some features discussed may be optional. Vehicles shown may contain optional equipment. Features shown may be offered only in combination with other options or subject to additional ordering requirements or limitations. Dimensions shown may vary due to optional features and/or production variability. Following release of the PDF, certain changes in standard equipment, options and the like, or product delays may have occurred which would not be included in these pages. Your Ford Dealer is the best source for up-to-date information. Ford Division reserves the right to change product specifications at any time without incurring obligations. Dimensions may vary by trim level. Cargo and load capacity limited by weight and weight distribution. 1 Standard on models in CA, CT, MA, ME, NY, PA, RI and VT; available on retail orders in AZ, DE, MD, NH, NV, OH, OR and WV. 2 Always wear your safety belt and secure children in the rear seat. © 2009 Ford Motor Company 10FOCWEBPDF fordvehicles.com
Slide 12: Focus FOCUS S SEDAN Equipped with all standard features, plus: Rapid Spec 100A: 15" steel wheels with silver-painted covers P195/60R15 tires (low rolling resistance) Cloth seats Black door handles Black manual sideview mirrors Chrome 2-bar grille Halogen headlamps Available Options 4-speed automatic transmission SIRIUS Satellite Radio with 6-month subscription FOCUS SE SEDAN Equipped with all standard S Sedan features, plus: Rapid Spec 200A: 15" aluminum-alloy wheels Perimeter alarm SIRIUS Satellite Radio with 6-month subscription Power sideview mirrors Power windows with one-touch-down driver-window feature Available Option Groups Rapid Spec 201A: Driver’s Group Package: leather-wrapped steering wheel with cruise and secondary audio controls, and auto-dimming rearview mirror + Ford SYNC® voice-activated, in-vehicle communications and entertainment system Rapid Spec 202A: SyNC & Sound Package: Premium AM/FM stereo/single-CD player with MP3 capability, 8 speakers, 8" subwoofer and 190 watts + Driver’s Group Package Available Options & Package 4-speed automatic transmission SE Sedan Appearance Package: 15" alloy wheels with unique finish, decklid spoiler and fog lamps Ambient Lighting Cruise control Power moonroof FOCUS SEl SEDAN Equipped with all standard SE Sedan features, plus: Rapid Spec 300A: 16" Euroflange aluminum-alloy wheels P205/50R16 tires Enhanced European-inspired front and rear suspensions with rear stabilizer bar Leather-trimmed seats with heated front row Ambient Lighting Driver’s Group Package: leather-wrapped steering wheel with cruise and secondary audio controls, and auto-dimming rearview mirror + SYNC voice-activated, in-vehicle communications and entertainment system Instrument cluster includes metallic instrument panel appliqué with bright cluster rings, release handles and register accents; metallic console top plate; and performance cluster Chrome door handles Chrome exhaust tip Fog lamps Power, heated, chrome-capped sideview mirrors Available Option Group Rapid Spec 301A: Moon & Tune Package: power moonroof with shade, and Premium AM/FM stereo/ single-CD player with MP3 capability, 8 speakers, 8" subwoofer and 190 watts Available Option 4-speed automatic transmission FOCUS SES SEDAN Equipped with all standard SE Sedan features, plus: Rapid Spec 400A: 17" premium painted dark stainless aluminum wheels P215/45R17 tires Performance suspension with larger rear stabilizer bar Ambient Lighting Driver’s Group Package: leather-wrapped steering wheel with cruise and secondary audio controls, and auto-dimming rearview mirror + SYNC voice-activated, in-vehicle communications and entertainment system Instrument cluster includes metallic instrument panel appliqué with bright cluster rings, release handles and register accents; metallic console top plate; and performance cluster Body-color door handles Chrome exhaust tip Dark chrome 2-bar grille Dark chrome headlamps and taillamps European-inspired front fascia with integrated fog lamps Power, heated, body-color sideview mirrors Decklid spoiler Available Option Group Rapid Spec 401A: Moon & Tune Package: power moonroof with shade, and Premium AM/FM stereo/ single-CD player with MP3 capability, 8 speakers, 8" subwoofer and 190 watts Available Options 4-speed automatic transmission Leather-trimmed seats with heated front row fordvehicles.com
Slide 13: Focus Wheels FOCUS SE COUPE Equipped with all standard features, plus: Rapid Spec 200A: 16" aluminum-alloy wheels P205/50R16 tires Enhanced European-inspired front and rear suspensions with front and rear stabilizer bars Perimeter alarm SIRIUS Satellite Radio with 6-month subscription Body-color door handles Chrome exhaust tip Dark chrome 2-bar grille Dark chrome headlamps and taillamps European-inspired front fascia with integrated fog lamps Power windows with one-touch-down driver-window feature Power, heated body-color sideview mirrors Decklid spoiler Sport-tuned exhaust (manual transmission only) Available Option Groups Rapid Spec 201A: Driver’s Group Package: leather-wrapped steering wheel with cruise and secondary audio controls, and auto-dimming rearview mirror + Ford SYNC® voice-activated, in-vehicle communications and entertainment system Rapid Spec 202A: SyNC & Sound Package: Premium AM/FM stereo/single-CD player with MP3 capability, 8 speakers, 8" subwoofer and 190 watts + Driver’s Group Package Available Options 4-speed automatic transmission Ambient Lighting Cruise control Power moonroof FOCUS SES COUPE Equipped with all standard SE Coupe features, plus: Rapid Spec 400A: 17" premium painted dark stainless aluminum wheels P215/45R17 tires Performance suspension with larger rear stabilizer bar Ambient Lighting Driver’s Group Package: leather-wrapped steering wheel with cruise and secondary audio controls, and auto-dimming rearview mirror + SYNC voice-activated, in-vehicle communications and entertainment system Instrument cluster includes metallic instrument panel appliqué with bright cluster rings, release handles and register accents; metallic console top plate; and performance cluster High-mounted rear spoiler Available Option Group Rapid Spec 401A: Moon & Tune Package: power moonroof with shade, and Premium AM/FM stereo/ single-CD player with MP3 capability, 8 speakers, 8" subwoofer and 190 watts Available Options 4-speed automatic transmission with 4.2:1 final drive ratio Leather-trimmed seats with heated front row 15" Steel with Silver-Painted Cover Standard on S Sedan 15" Aluminum-Alloy Standard on SE Sedan 15" Alloy with Unique Finish Standard on SE Sedan Appearance Package 16" Aluminum-Alloy Standard on SE Coupe Microsoft is a registered trademark of Microsoft Corporation. The Bluetooth word mark is a trademark of the Bluetooth SIG, Inc. SIRIUS is a registered trademark of SIRIUS XM Radio Inc. Subscriptions governed by SIRIUS Terms and Conditions at sirius.com/serviceterms. 16" Euroflange Aluminum-Alloy Standard on SEL Sedan 17" Premium Painted Dark Stainless Aluminum Standard on SES Coupe and SES Sedan fordvehicles.com
Slide 14: Focus Exterior colors S Sedan Blue Flame Metallic Sangria Red Metallic White Suede Natural Neutral Metallic Sterling Grey Metallic Black SE Sedan, SEl Sedan Blue Flame Metallic Sangria Red Metallic white Suede Interior Colors       Blue Flame Metallic Sangria Red Metallic White Suede Natural Neutral Metallic Ingot Silver Metallic Sterling Grey Metallic Black SES Sedan Blue Flame Metallic Sangria Red Metallic               Natural Neutral Metallic Ingot Silver Metallic Sterling Grey Metallic Ingot Silver Metallic Sterling Grey Metallic Black SE Coupe Blue Flame Metallic Sangria Red Metallic Ingot Silver Metallic Sterling Grey Metallic Black                     Black SES Coupe Blue Flame Metallic Sangria Red Metallic Ingot Silver Metallic Sterling Grey Metallic Black INTERIORS:            Medium Stone  Charcoal Black Colors shown are representative only. Not all colors are available on all models. See your dealer for actual paint/trim options. fordvehicles.com
Slide 15: Focus Interior colors Cloth – Medium Stone Standard on S and SES Cloth – Medium Stone Standard on SE leather – Medium Stone Standard on SEL, Available on SES Cloth – Charcoal Black Standard on SE Cloth – Charcoal Black Standard on SES leather – Charcoal Black Standard on SEL, Available on SES fordvehicles.com
Slide 16: Focus Ford custom Accessories Also available: Body Kit by 3dCarbon®1 THULE® Racks, Carriers and Cargo Holders1 Decklid Spoiler Remote Start Systems Vehicle Security System Hood Deflector SmartAlertTM GPS Tracking and Recovery1 Electrochromic Mirrors Side Window Deflectors Katzkin® Leather Seat Covers1 Fog Lamps Wiper Shaker De-Icer and Debris Cleaner1 Wheel Locks Splash Guards Ashcup/Coin Holder/Smoker’s Pack 1 Ford Licensed Accessories. Garmin is a registered trademark of Garmin Ltd. Graphics Kit Garmin® Portable navigation Systems1 Front Illuminated Sill Plates Interior Soft Cargo Organizers (Large and Standard Sizes) and Interior Soft Cooler Bag Integrated Roof Spoiler To learn more about Ford Custom Accessories and to buy them online, visit fordaccessories.com. Chrome Exhaust Tip Genuine Ford Accessories will be warranted for whichever provides you the greatest benefit: 12 months or 12,000 miles (whichever occurs first), or the remainder of your Bumper-to-Bumper 3-year/36,000-mile New Vehicle Limited Warranty. Contact your local Ford Dealer for details and a copy of the limited warranty. Ford Licensed Accessories (FLA) are warranted by the accessory manufacturer’s warranty. Contact your Ford Dealer for details regarding the manufacturer’s limited warranty and/or a copy of the FLA product limited warranty offered by the accessory manufacturer. Interior Lighting Kit All-Weather Floor Mats fordvehicles.com