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Slide 1: UNIVERSITY OF SANTO TOMAS College of Tourism & Hospitality Management 1st Semester SY 2010 – 2011 COURSE OUTLINE Course Code: Tour 101A Course Title: Principles of Tourism Credit Units: 3 (units) I. COURSE DESCRIPTION A three unit course that deals with the basic concepts and components of tourism. Specific discussion are focused on the overview of study of Tourism, its status and trends in the country; various psychological, cultural, environmental, social and economic impact of tourism in the country. II. COURSE OBJECTIVES At the end of the course the students are expected to: 1. Develop a comprehensive and coherent conceptual framework for understanding tourism industry as molded by man, his way of life and environment. 2. Distinguish the basic principles, concepts and theories pertaining to the behavioral, sociological, political, economic and environmental aspects of tourism. 3. Sustain interest in valuing the proper attitude and ethics in the practice of tourism as profession. 4. Present a short skit, panel discussion or debate reflecting current issues about tourism industry III. COURSE CONTENT Subject Matter I. Tourism In Perspective Time Frame Week 1-2 Evaluation Seatwork Homework Recitation Quizzes • • • • Definition of Tourism Impacts of Tourism Kinds of Travelers Kinds of Tourism Week 3-4 2. Tourism Through Ages/ History of Tourism • • • • Early beginnings Early tourist attractions First travel agents Chronologies of travel Week 5-6 Seatwork Homework Recitation Quizzes Quizzes
Slide 2: 3. Terminologies for Travel & Tourism Seatwork Homework Recitation 4. World, National, Regional, Other Organizations • • • International Organizations National and Regional Organizations Developmental Organization Quizzes Seatwork Homework Recitation 5. Pleasure Travel Motivation • • • • Week 7-8 Basic Travel Motivations Travel Motivations as Related to gender, Age and Education Travel Constraint Classification of Travelers 6. The Sociology of Tourism Week 9-10 • The Social Effects of Tourism * on the individual * on the family * on the society Seatwork Long Quiz Homework 7. Tourism Components and Supply Weeks 11-12 Quizzes Seatwork Homework Recitation • Tourism Components * natural resources * infrastructure * superstructure * transportation * hospitality and cultural resources • Tourism Supply * direct provider
Slide 3: * support services * developmental organization 8. Tourism’s Economic Impact • The nature of Tourism as an Economic Activity * the positive and negative impacts of tourism to the economy * measuring the economic impact of tourism * measures to maximize economic potential of tourism 9. Tourism and the Environment Weeks 13-14 • The Environment as Tourism Resource * the positive and negative impact of tourism to the environment Quiz Homework Seatwork • • Measures to maximize the negative impact of Tourism Eco-Tourism * its beginnings and concept * factors to be considered in economics * activities in eco-tourism 10. Travel and Tourism Research Weeks 15-16 • • • • • Illustrative uses of Travel Research The State of the Art The Travel Research Process Sources of Information Basic Research Methods Week 17-18 Quizzes Seatwork Homework Recitation 11. Tourism Future Quizzes Seatwork Homework
Slide 4: • Future Trends in Tourism * world travel trends * Philippine travel trends Recitation VI. TEACHING METHODOLOGY AND STRATEGIES • Group dynamics • Group projects • Homework • Group discussion • Quizzes • Class exercises • Research work • Exposure tour V. GRADING SYSTEM Prelim Grade 60% Class Standing Homework Seatwork Recitation Quizzes Prelim Exam Total 60% Pre-final Grade Class Standing Homework Seatwork Recitation Quizzes Final Exam Total 60% 40% 100% Final Grade Pre Final Grade Prelim Grade Total 40% 100% • • • • 40% 100% • • • • VI. REFERENCES Cruz, Reil G. (2000). Principles of Tourism, 2nd edition, Tourism Research Philippines. Goeldner ,Charles and J.R. Brent Ritchie.(2006) .Tourism Principles, Practices and Philosophies, 10th edition, New Jersey: John Willey and Sons, Inc. Libosada, Carlos and Carmela Bosangit.(2007). Introduction to Tourism: A Comprehensive Guide to the Travel and Tourism Industry, Pasig City: Anvil Publishing, Inc. Page ,,Stephen and Joanne Connell, (2008). Tourism: A Modern Synthesis, 2nd edition, Singapore: Thomson Learning Asia. Santos, Buen and Ronald Manzano, ( 2009). Principles of Tourism 1,Quezon City :C& E Publising. Internet Sites Department of Tourism www.got.gov.ph ww w.t ouri s m .gov.ph ht t p:/ / en.wi ki pedi a.o rg/ wi ki/ P hil i ppi nes Tourism Management www.elsevier.com
Slide 5: Journal of Travel Research www.sagepub.com National Geographic nationalgeogrpahic.com Pacific Asia Travel Association www.pata.com Travel Trade finet.ita.doc.gov Travel Web Sites www.yahoo.com/recereationm/travel World Tourism Organization www.world-tourism.org Prepared by: _____________________________ MS. JINKY ROSE P. GINO-GINO M.A. SEAS