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How To Start And Maintain A Cleaning Business 

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Tags:  dyson  cleaning business  cleaning services 
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Published:  April 30, 2012
 
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Slide 1: ==== ==== Dyson DC 25 – FREE Dyson DC 25 By Zip Submit! http://tinyurl.com/c6qt44l ==== ==== Flyers are perhaps the best way to blanket an entire region with your marketing - hence their popularity with local cleaning services. They not only provide the most effective way of marketing, but also prove to be the best way in getting word out about your business. Largely due to their size, flyers are best distributed in certain locations. They are best handed out face to face and also have the unique ability to be placed in public places. Below are the top five tips to ensuring you not only get the best flyer, but they best results out of your flyer marketing campaign. Design - Make sure that the design is something that is trendy and cool. Many times cleaning services flyers are the usual humdrum. They always include the face of the cleaner along with a witty and unusual saying. This design does not get any attention, and it also is the least likely design to help you win over clients. As a result, try and get a design that is fitting for your business. This can include several pops of color, a catchy tagline, or deep contrasts to evoke a feeling of dimension. Imagery - It's always good to include images of the services they will get. It is perhaps best to include such images we the staff, before and after photos, as well as your place of business. This will all help in answering any questions they have, as well as help in adding a sense of credibility. After all if they trust you, they're more likely to use you again. Copy - Make sure that the copy you write is something that speaks to your target demographic. This is perhaps most important when it comes to new customer acquisition. This flyer will be the first thing they see when they are introduced to your services. As a result try and include copy that is informal and informative. By including both, you are better able to get your recipient's attention as well as be a relatable source. Layout - Make sure that the layout of the flyer is easy to read and effective. The layout should not only be easy on the eye, but also guide the recipient through a certain thought process. As a result, try to think of balancing lighter and darker hues so that the recipient cannot only follow your thought process, but can also understand what you're saying. When you're done, it is best to get the feedback from all family, friends and coworkers. By doing this you are not only getting the best flyer, but are also getting the best marketing collateral over all; as this feedback can then be used for other marketing pieces as well, such as brochures, postcards and mailers. Melanie Turner is a Business student at Columbia University and employee at 1800 Postcards. She has also been a Researcher at Deloitte Consulting where she worked with expert marketing
Slide 2: teams on Fortune 500 clients. As a growing expert in the field of marketing, Melanie aims to provide insights and resources to Small Businesses. She has worked with top agencies in brochure design projects for Fortune 500 clients. Brochures are a great marketing tool and there will be more articles to come about how to use them effectively for your business. Article Source: http://EzineArticles.com/?expert=Melanie_C_Turner ==== ==== Dyson DC 25 – FREE Dyson DC 25 By Zip Submit! http://tinyurl.com/c6qt44l ==== ====

   
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